With the Ski World Championship at home in Trondheim, the Combined team wanted a wax truck that was easily recognizable. The goal was a clear profiling that highlighted the national team's iconic blue color while also showcasing the sport in its best light.

We emphasized that the design should convey a strong national team spirit and visually connect to the sport's characteristics. Therefore, it was important to express the dynamics and speed of the sport, while also associating the design with the Norwegian national team. Color choices, proportions, and graphic elements were carefully reviewed in collaboration with the national team to ensure a precise expression.

The final design is inspired by speed, movement, and the colors of the Norwegian flag, which embraces the trailer with a subtle touch of the sport's two events, ski jumping and cross-country skiing. With the athletes smiling on the side of the trailer, the design was complete.